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Joule Case Spotlight: Erica Pacold

Erica Pacold, based out of Atlanta, brings a wealth of experience and innovative spirit to Joule Case. Having previously honed her skills at industry giants like Tesla and Red Bull, Erica is no stranger to driving growth and fostering innovation within leading companies. At Joule Case, she has spearheaded the launch of the company's enterprise solutions, leveraging her vast network and strategic insight to address pressing market needs. Her journey at Joule Case is a testament to her commitment to excellence and her passion for solving complex challenges in new and impactful ways.

Q: What led you to work for Joule Case?

A: I was introduced to Joule Case through my professional network. I was interested in the innovative solutions they were developing in the energy storage and distribution space. What particularly caught my attention was their patent portfolio and their engineering-driven approach to the business. It was evident that Joule Case was at the forefront of technological innovation, and I saw tremendous opportunity to contribute to the mission and be a part of a team that was shaping the future of sustainable energy solutions.

Q: What's a typical day look like for you in your role at Joule Case?

A: No two days look the same. Since assuming this role, I have been entrusted with the pivotal task of establishing and optimizing a novel sales infrastructure within the organization, with a specific focus on energizing the enterprise vertical. A typical day for me revolves around engaging in internal meetings and discussions to set vertical strategies and foster cross-departmental collaboration. Additionally, I provide support to various departments while spearheading outbound efforts aimed at cultivating relationships with both existing customers and prospective. This multifaceted approach ensures that our processes are finely tuned to drive growth and maximize opportunities across the enterprise landscape.

Q: What about Joule Case's mission inspires you?

A: Joule Case’s mission is inspiring because they are tackling major challenges with straightforward solutions. Their focus on mobile energy storage and distribution is crucial for sustainable development and renewable energy growth. Their approach, characterized by innovation, efficiency, and practicality, aligns with effective, cost sensible problem-solving.

Q: Which movie or TV show do you quote most often? What is your favorite quote?

A: Schitts Creek! Favorite quote “EWWW DAVID” (my husband’s name is amusingly, also, David).

Q: What's something most people don't know about you?

A: I’m obsessed with spy and espionage non-fiction.

Q: Do you have any pets?

A: Yes, one cat, Sophie. She is an only child, 15 year old ragdoll persian and spoiled rotten.

Q: What was your first-ever job?

A: Watering plants at a nursery.

Q: If you could meet any living person for dinner, who would you pick and why?

A: Lewis Hamilton! He’s admirable, business oriented, poised, and an incredible athlete. Not to mention, his style is always on point.

Q: What do you love to do outside of work?

A: Wakesurf, snow ski, and travel abroad.

Q: If you had to play one album forever which one would it be?

A: My ‘Liked Songs’ playlist on Spotify. Over 1,700 of my favorite songs, from The Eagles to 21 Savage.

Q: If you could have a lifetime supply of anything, what would it be?

A: Red Bull.

Q: What’s the best piece of advice you have ever been given?

A: If everyone is agreeing, no one is thinking.

Q: What's #1 on your bucket list?

A: Landing one superwoman on my wakesurf board.

Q: What's a fun fact about you?

A: I’ve been to 39 weddings and I’ve traveled to 22 countries.

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